Marketing and Communication Agency for the Tourism Sector
In 2005, Roberto Maggioni founded Maggioni Tourist Marketing in Berlin as a communications and marketing agency specifically focusing on the international tourism industry. In 2021 the agency enters a new phase of its history, becoming Maggioni Gretz Tourism Communication & Marketing.
As the old company the new one strives to develop individual communication and marketing strategies in order to maximise the visibility of a particular tourist destination or to launch it as a new destination of interest, with specific focus on the German speaking markets. The agency offers a fully integrated trade representation service to clients providing a full range of travel and tourism support, its strategies are aimed both at the trade market and the general public.
Network
European Tourism Network
Tourism is one of the largest industries of the world. Destinations worldwide develop more and more effective promotional strategies, to increase their market share.
In Europe the following trends are emerging: on one side destinations are requesting target-oriented campaigns, with a strong market specificity. On the other side there is an increasing demand for multi-country campaigns, often with all-inclusive budgets.
Latest news
Our latest activities
Press release – Piemonte
April 2025
“Experience by the Mountains: The Project to Discover Piedmont’s Mountain Regions”
From the enchanting valleys in the province of Cuneo to the hiking paradise in northeastern Piedmont, these Italian region offer a lot of opportunities for outdoor and mountain lovers. To increase their visibility among tourists, eight tourism associations are now jointly presenting their offerings for adventure-oriented and eco-friendly holidays.
Press release UNESCO – Langhe, Roero, Monferrato
May 2025
“UNESCO Landscapes in Piedmont”
The Piedmontese regions of Langhe-Roero and Monferrato have been designated UNESCO World Heritage Sites for their wine culture. Large and small events will give the possibility to experience this gourmet region in northwestern Italy all year long.
Fam trip – Po Delta Tourism
May 2025
“Ferrara, Comacchio and Po Delta”
Fam trip for international tour operators, discovering the cultural, touristic and gastronomic offer of the destination Ferrara, Comacchio and Po Delta.